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Jan 5

  • Upside of Recession? Less Auto Fatalities

    Wednesday, January 5th, 2011 | posted by: Kristen Dreaper

    Of course, wearing a seatbelt and purchasing a car with airbags helps too.
    Changes in driving patterns and safety features both contributed to a 22 percent decline in road deaths between 2005 and 2009, Michael Sivak and Brandon Schoettle of the University of Michigan said in a report that studied federal data looking for the causes […]

Apr 6

  • Social Media is Going Somewhere, But Not Away

    Tuesday, April 6th, 2010 | posted by: Will Currie

     
    “Social Media. For many insurance companies and producers, the term conjures confusion and skepticism. For a smaller but growing group, social media spells opportunity–to strengthen their brands, generate leads and retain more of their customers.”
    These are the opening lines to “Social Media–It Ain’t Goin’ Away” by Tom Wetzel (page 53) in Rough Notes Magazine’s March Issue. This […]

Apr 1

  • 5 Trends Reshaping the Way Insurance Agents Market Themselves Online

    Thursday, April 1st, 2010 | posted by: Will Currie

    Insurance Agent Internet Marketing Systems, IAIMS, is hosting a webinar presenting 5 trends that are reshaping the way Insurance Agents market themselves online. The webinar will be held April 7 from noon to 1:00 PM EST.
    The webinar will begin with a “State of the Online Union” address by Akarin Weatherford to give you the highlights […]

Apr 1

  • Fan Pages to Undergo changes, Social Media Principles Remain Unchanged

    Thursday, April 1st, 2010 | posted by: Will Currie

    According to a recent article by AdAge, Facebook Fan pages will undergo changes in the next few weeks. Basically, Fan Page owners will have “connections” instead of “fans” and Facebook users will “like” a Brand instead of “becoming a fan”.  David Berkowitz, director of emerging media at AdAge says that “brands will still be able […]

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